Smart Ways to Use Custom Magnets in Business Promotions
Custom magnets are a great way to market your business; because these can be deployed on refrigerators, on cars, on filing cabinets and in fact any other metallic surface.
Magnets have one of the lowest costs per impressions. Hence, even low budget marketers can easily design and print custom magnets to increase their return on investment.
Here are some tips that will help you to make the most of the promotional magnets
Customization is the key
Make your custom magnets look appealing to every genre of audience. It will make sure that your magnets will definitely earn a prominent display spot on the fridge doors of your recipients. Ideally the artwork and message imprinted on the magnets should capture the attention of your target audience. It will indeed make your message stay on top of their minds.
In addition, you can choose a theme that is relevant to your brand image and resonates with your audience. Use big fonts and contrasting colors that will entice your audience to read your entire message.
Shaped magnets have a magical appeal
Use shaped magnets that will complement your product line. It will surely make it easier to convey your message without having to rely on tons of text. Choose from a wide range of interesting shapes like pizza, bike or house shape that is appropriate for your business line. These full- color, shaped magnets will obviously make its way to the fridge doors readily and will remain there to make consistent impressions.
Classic models
Business card magnets remain one of the most popular in custom magnets for businesses to make a formal brand introduction. Choose from a wide range of sizes to ensure ample space for your text and artwork. Do not include a lot of text, as most readers will not take the time to read it. It is recommended to use large fonts and interesting tagline. You can also include a call to action message to make a compelling statement in magnets marketing.
Make it value added
Get creative to come up with other useful information like CPR tips, emergency contact numbers or event calendars apart from your logo and contact information. It will make your custom magnets more value added. Plus, it will bring back your recipients more often to the magnets. Thus, your target audience find value in your magnet and hence they will be glad to place them in strategic display sports. In addition, the useful information on these magnets will make a solid reason for them to keep these magnets for a long time.
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