Countless Ways How Custom Stickers Can Drive Up Your Brand Recognition

Custom stickers might not ring a bell as promotional tools for most of us. However, it is interesting to note that stickers make high impact promotional items with incredible versatility. Stickers can be placed on virtually any dry surface and can be taken off without causing any damage to the surfaces. Stickers often are considered part of the products and not as promotional items, which further enhances its subtlety as promo items.

Bumper stickers

Bumper stickers will brag about your brand even when the world outside is stuck in traffic! Bumper sticker marketing is quite effective considering the fact that an average American spends most of their time behind the wheels. Reach out to the countless car passengers on the road with these brightly colored bumper stickers and generate leads. The best way to grab the attention of the bored road users after a tiring day out would be to add some spicy taglines to the stickers that will instantly generate interest. Simply placing your brand and message might not do the trick at all times.

Street marketing

Depute a bunch of young and vibrant employees to distribute stickers for free to anyone who is interested. Pass out stickers with coffee mugs, soft toys, water bottles or anything else on which they can stick to. Stickers will engage your audience in a light hearted dialogue with your brand without being intrusive.

Targeted promotions

Custom stickers can be effectively used for targeted promotions. Place it on vantage spots to grab the attention of your target audience. A tooth brush brand can consider putting up a sticker on a dentist chair or a pet care product business can use die cut stickers in the shape of the paw prints leading from their store door to promote their special sales. Think of a most appropriate place to keep the stickers to make your brand stand out.

Mailer campaigns

Put a smiley sticker with a thank you message to brand your mailer covers. It will not just tempt them to open the cover and see what is inside but will highlight your business identity as well.

On Gifts

A personalized sticker that bears your company’s name, greetings or artwork will go a long way in enhancing the beauty of the gifts and to add a personal touch. Gifts that are generic are passé; try to leave your personal stamp in your custom gifts and see how these logo items will bring your recipients closer to your brand literally! Stickers are the most budget friendly way to do that.

Have you been using custom stickers in your promotions? Share new tips and ideas and set the ball rolling of an interesting conversation.